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Drives & Controls Show bookings surge as the deadline looms

27 February, 2018

With a matter of weeks to go before the doors open for the 2018 Drives & Controls Show at the Birmingham NEC, last-minute exhibitors are still booking stands. Nigel Borrell, the show’s sales director, reports that in the past week more than 500m2 of floor space has been reserved. “We have seen a surge in stand sales, and strongly advise companies who are considering exhibiting this year to confirm their stand requirements as a matter of urgency,” he says.

The latest bookings include another Chinese company, CEMC Engineering Machinery, and the Turkish motor manufacturer, AEM Elektrik Motors.

Closer to home, stands have been reserved by: the industrial communications specialist, HMS Industrial Networks; the Huntingdon-based controls company, Top Hex; the Dorset manufacturer of CANbus displays, Cantronik; the Kingston upon Hull electrical engineering business, Heeco; the fastener specialist, SD Products; the motor and safety testing, and coil-winding expert, Whitelegg; and Aker, which provides services to the oil and gas industry.

New arrivals representing the mechanical side of the business include the couplings and brakes manufacturer, Mayr Transmissions, and the trade body, the British Gear Association

The latest sign-ups for the robotics demonstration area include Omron and the Irish company Hanley Robotics, which sells the human-looking Baxter and Sawyer collaborative robots from the US manufacturer, Rethink Robotics.

The latest booking for the new Smart Industry Expo event is for the Welsh systems integrator and training provider, Control 2K.

Visitors to the Drives & Controls Show will be able to see Rethink Robotics' Baxter and Sawyer robots in action on Hanley Robotics' stand

The online visitor pre-registration programme is now well under way and already more visitors have signed up than at the same stage before the previous show in 2016. “With the increase in exhibitors and visitors planning to attend our 2018 show, we are looking forward to another extremely successful event, that will be bigger and better than previous shows, firmly positioning Drives & Controls as the UK’s leading automation, motion control and power transmission event,” says Borrell.

The 2018 Drives & Controls Show will take place at the National Exhibition Centre in Birmingham from 10-12 April.

To pre-register as a visitor, go to

If you are interested in exhibiting at the event, please contact Nigel Borrell on 01732 370340 or at

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