Norcliffe succeeds Conn as MD of B&R in UK and Ireland
B&R Industrial Automation has appointed Andrew Norcliffe as managing director for machine automation in the UK and Ireland. He succeeds Alan Conn, who has been promoted to a new role as B&R’s regional managing director for machine automation in Northern and Eastern Europe. Norcliffe will report to Conn.
Norcliffe, who joined B&R in 2013, has held various managerial positions in sales in the company. Earlier in his career he worked for Siemens and Rockwell Automation.
In his new role, Norcliffe will lead B&R’s strategic initiatives and drive growth. He emphasises the company’s commitment to pioneering technologies that will shape the applications of tomorrow.
B&R, which has its headquarters in Austria, was acquired by ABB in 2017 and acts as ABB's global centre for machine and factory automation.
B&R Industrial Automation: X LinkedIn
