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Rexroth pneumatics business is reborn as Aventics

28 March, 2014

Following Bosch Rexroth’s sale last year of its pneumatics activities to the German-Scandinavian investor, Triton, the now standalone business has been renamed Aventics.

“The new name combines the terms of advantage, invention, and pneumatics, and therefore describes what we are aiming for,” explains Dr Alexander Lawrence, Aventics’ chief sales officer and one of its three board members. “Our customers will get added value with our innovative products, system solutions, and services.”

Under its new name, the pneumatic components and systems manufacturer hopes to expand its market position. In future, Aventics will also address industries that it did not focus on when part of Bosch Rexroth. These include, for example, heavy industry and medical technology.

“We are connecting the best of two worlds in Aventics – a long tradition, and the solid expertise of our employees meets the flexibility of a medium-sized company,” Lawrence adds.

Lawrence: the best of two worlds

“We are taking the valve series from the AV product family in a new direction without denying its roots,” he continues. “We are combining a new diagonal design concept with 40 years of experience in the integration of high-performance polymers and electronic engineering.” The compact construction and low weight of the AV valves result in improved energy efficiency and more freedom for machine layouts.

Aventics describes the formation of a new company, which has 2,100 employees, as the biggest change in the pneumatics market in recent decades. For the first time, it adds, an existing supplier is re-establishing itself, with a new name, new values, and a new company structure.

The company – whose headquarters are located near Hannover in Germany – says that it sees many development opportunities around the globe. In the future, it will communicate more directly with its customers, most of whom are also medium-sized companies.




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