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Panasonic restructures motors activities for growth

02 November, 2009

Panasonic is restructuring its motor-making operations in a move aimed at strengthening its management structure and boosting growth. It is integrating its industrial, appliance and automotive motor activities in a new business called the Home Appliances Company.

Panasonic plans to expand the new company’s business in various ways including developing industrial systems in collaboration with controller manufacturers, expanding its products for high-efficiency domestic appliances, and creating a new automotive motors business.

Panasonic is also transferring its information equipment motor activities to Minebea Motor, a joint venture that it has with another Japanese company, Minbea. Panasonic will continue to have the minority (40%) stake in the venture, which produces brushless motors for applications such as printers and disc drives, and polygon mirror motors for laser printers. It employs about 2,600 people and had sales worth ¥18.3bn ($200m) in the year to March 2009.

Finally, Panasonic is also transferring production of small AC geared motors and industrial brushless motors to Panasonic Motor (Zuhai) in China.

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